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Camera, ready! The “Zero Zero Youth, Egg-Cellent New Beginnings” short-video creation contest launched by Shen Di Group is officially underway.
Release time:
17 Nov,2025
Every single egg holds the potential to break convention; every generation of youth harbors the power to hatch and soar. As the “Post-00s” take hold of the lens of our times, and as creativity collides with nutritional vitality—Shen Di Group invites you to join us in launching a brand-new expression of youth and health.
“Zero Zero Youth, Egg-Cellent Rebirth”
Short Video Creation Contest
Every single egg holds the potential to break convention; every generation of youth harbors the power to hatch and soar. As the “Post-00s” take hold of the lens of our times, and creativity collides with nutritional vitality—Shen Di Group invites you to join us in launching a brand-new expression of youth and health.
01 Target Audience
University students who are currently enrolled or have graduated within the past five years may participate individually or as part of a team.
02 Organizer
Hubei Shendi Agricultural Science and Trade Co., Ltd.
03 Submission Period
Start date: November 17, 2025; Deadline: January 17, 2026.
04 Submission Method
1. Shoot a short video that meets the competition requirements and post it to your personal account—platforms include, but are not limited to, Douyin, Video Channels, and Xiaohongshu. When posting the video, be sure to include the keyword “ #Shen Di Group 、 #Shendi Group Short Video Creation Contest ”；
2. Before the deadline, please send your short video submissions simultaneously to the email address: bd@hbsd.cn. The email should be named in the following format: “Short Video Contest + Work Title + Contact Phone Number.” In the body of the email, briefly describe the video’s content, creative concept, and key innovative ideas (no more than 300 words). Also, include the following information about the participants (name, contact phone number, school and college) as well as the platform and link where the work will be published.
05 Selection Method
Starting January 18, 2026, a professional judging panel organized by Shen Di Group will conduct the evaluation. The evaluation will take into account multiple dimensions, including the innovativeness and thematic relevance of the video content, the quality of filming and production, and the dissemination value (based on metrics such as views, likes, and comments). The results of the evaluation will be announced in March 2026.
06 Reward Mechanism
This competition will award honorary certificates to the winning entries and provide corresponding rewards:
First Prize: 1 winner, prize money of 3,000 yuan
Second Prize: 2 winners, prize money of 1,500 yuan
Third Prize: 3 winners, each receiving a bonus of 1,000 yuan.
Excellence Award: 10 winners, each receiving one gift from Shen Di Group.
07 Requirements for Work Format
Short videos should be between 30 seconds and 3 minutes long, with a vertical aspect ratio of 9:16 or a horizontal aspect ratio of 16:9. The video resolution must be at least 1080P, the audio must be clear and free of background noise, and the file format must be MP4 or MOV.
08 Requirements for Content of Works
1. Centered around the contest theme “Zero-Zero Youth, Egg-Cellent Rebirth,” create promotional video content featuring various elements related to eggs: this could include creative recipes for eggs, imaginative egg-themed video edits, or even story-sharing sessions inspired by eggs... If you’re familiar with Shendi Group, feel free to incorporate brand elements into your work—this will only amplify your creativity!
2. The work must be original, with positive and wholesome content, free of vulgar or illegal and non-compliant elements.
09 Requirements for Copyright of Works
The organizer shall have the right to redesign, transfer, produce, exhibit, publish, and otherwise promote the winning entries.
*All participants who submit entries are deemed to have acknowledged and agreed to abide by all the terms of this statement. Should any violation of laws or regulations occur, the participant’s eligibility to compete will be revoked, and all resulting consequences shall be borne solely by the participant themselves. The winner shall be responsible for paying any personal income tax or other applicable taxes or fees associated with the prize money, and shall make such payments independently. The organizer reserves the right to revise and have the final interpretation of all terms and conditions set forth in this announcement.
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Telephone:
E-mail:bd@hbsd.cn
Address: Shendi Industrial Park, Jingshan Economic Development Zone, Jingmen City, Hubei Province
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