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Shendi Group makes its debut at the 32nd China Food Expo, showcasing the innovative appeal of Shendi egg products!
Release time:
09 Dec,2024
From December 6 to 8, the 32nd China Food Expo and the 2nd Hubei Food Industry Chain Expo were held in Wuhan. Shendi Group was invited to participate, showcasing a variety of fresh egg products and health-tech offerings—including its Shendi 3.0 Balanced Nutrition Eggs, Eggshell Fruit & Vegetable Cleaners, and Papa Meng freeze-dried duck eggs for pets—making it a standout highlight at the event.
From December 6 to 8, the 32nd China Food Expo and the 2nd Hubei Food Industry Chain Expo were held in Wuhan. Shendi Group was invited to participate, showcasing a variety of fresh egg products and health-tech offerings—including its Shendi 3.0 Balanced Nutrition Eggs, Eggshell Fruit & Vegetable Cleaners, and Papa Meng freeze-dried duck eggs for pets—making it a standout highlight at the event.
Since its inception in 1995, the China Food Expo has successfully held 31 sessions to date, becoming a renowned national brand event in China’s food industry. This year’s Expo is themed “Connecting Agriculture, Industry, and Commerce to Facilitate Dual Circulation.” Co-organized by the China National Commercial Information Center, the China National Food Industry Association, the China National Food and Packaging Machinery Industry Association, and other entities, the Expo takes as its core strategy the “building, supplementing, and strengthening” of food industry chains. Adopting a holistic perspective on food and the entire industrial chain, it focuses on showcasing and promoting eight major chain clusters within the food industry. Over 660 manufacturing enterprises from more than 20 provinces, autonomous regions, and municipalities—including Guizhou, Shanghai, Guangxi, Fujian, Sichuan, Liaoning, Jilin, and Jiangxi—participate in the Expo, presenting over 8,000 varieties of food products.
▲ Food Expo venue
At this Food Expo, Shendi Group is showcasing its exhibit under the theme “Egg-Technology, Shendi Smart Manufacturing.” The group has created a distinctive exhibition hall that integrates brand experience, product tasting, and interactive egg-related activities. With a color palette dominated by shades of verdant green and bright white, the exhibit evokes a return to nature’s greenery while highlighting cutting-edge technology, comprehensively showcasing Shendi Group’s innovative scientific and technological achievements and its commitment to natural and healthy practices throughout the entire egg-product value chain.
▲ Shendi Group Exhibition Hall
Eggs are a treasure trove of nutrients, rich in essential components such as proteins, phospholipids, sterols, and vitamins—making them an indispensable healthy food for everyday home life. Shendi Group has fully tapped into and expanded the nutritional potential of eggs, showcasing a wide array of fresh eggs and leisure egg products on-site. Among them is Jingshan Egg—a nationally recognized geographical indication product often hailed as “the ginseng of eggs” due to its exceptional nutritional value; there’s also Shendi Qidan Eggs, which have passed numerous authoritative tests and are free of Salmonella, allowing you to enjoy them raw with complete peace of mind; then there are Kejia Guojia Mixed-Grain Eggs, raised on a diet of five grains for a nutritious and delicious taste; and finally, Shendi Old Hen and Old Hen Soup—slowly raised for 500 days during their prime golden period, offering nourishing benefits without any added burden.
▲ Shengxian products from Shen Di’s food section
The tasting area in the exhibition hall was bustling with visitors. Each freshly cooked, plain-boiled egg was incredibly enticing—its shell came off with just a gentle tap, the white was delightfully chewy and tender, while the yolk was soft, smooth, and effortlessly palatable. With one bite, its rich aroma filled the mouth. There was also a pot of steaming chicken soup, fragrant, sweet, and delicious—nourishing yet not greasy, warming both body and heart.
▲ Shendi Group Tasting Area
Driven by technological innovation, exploring the broader value of eggs beyond food has been a consistent and deep-rooted focus for Shendi Group. Among the egg-source technology innovation products showcased on-site, a series of health-oriented products developed from egg liquids, shells, membranes, and other poultry egg resources have drawn considerable attention. These include Eggshell Fruit & Vegetable Cleaner with a 99.99% sterilization rate, which effectively removes seven types of harmful substances—such as pesticide residues and fruit waxes—from the surfaces of fruits and vegetables; a liver-protecting and hangover-relief product called Changyin Xiao Peptide, made by fully harnessing the rich nutritional benefits of eggshell membranes; Egg Membrane Peptide TM solid beverage, a bone-health supplement derived from egg membrane peptides; and pet products like Egg Membrane Peptide Chondroitin, designed to strengthen pets’ bones. Additionally, there’s toothpaste, mouthwash, and freeze-dried pet-friendly fried eggs—all specially formulated with Shendi’s patented egg-white lysozyme.
▲ Shendi’s range of egg-source health products
All the core ingredients of these products are derived from eggs and have been developed using Shendi’s patented technology. They boast high safety and excellent efficacy, covering every aspect of daily life—from household cleaning and personal care to functional health supplements and pet food. Many guests stopped by to learn more and ask questions, enthusiastically praising and applauding Shendi Egg Source Technology for its remarkable achievements.
▲ Shendi Group Exhibition Hall
The Shendi Group’s exhibition booth was extremely popular and even attracted interviews and coverage from media reporters, including those from Hubei TV. Zhou Shuili, the channel head for the Central China region at Shendi Group, accepted an interview and provided a detailed introduction to the group’s extensive scientific and technological achievements in egg products showcased at this year’s expo. He also expressed his optimism about the vigorous vitality and innovative development trends in the food industry.
▲ Interview Scene
With the rapid development of the national economy and the continuous improvement of people’s living standards, consumer demand for food is becoming increasingly diversified and sophisticated. Against this backdrop, the “broad food perspective” has emerged, making it imperative to build a “comprehensive food industry chain.” Shendi Group has accurately anticipated these market changes and responded to the national policies and guidelines issued by relevant ministries and commissions on high-quality development of the food industry. The group is committed to the green, high-value development of the entire egg-product value chain, continuously launching products that align with health-oriented principles and meet consumers’ growing health needs. At this year’s Food Expo, Shendi Group presented a spectacular “Innovative Egg Products Show,” where each product reflects Shendi’s ongoing exploration and practice of leveraging egg-source technology to deliver high-quality experiences to consumers.
▲ Shendi Group Exhibition Hall
Egg-tech, ingeniously crafted by Shendi. Shendi Group is embracing new opportunities and rising to new challenges with an even more open mindset. Looking ahead, Shendi Group will continue to deepen its engagement in the industry, further unlocking value-added potential across the entire egg product value chain. We will meet consumer demands with healthier, more diversified, and higher-quality fresh eggs and egg-source health products, thereby driving the high-quality development of the egg industry.
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