Ride the Waves and Hoist the Sails—Setting Sail for Distant Horizons | Shendi Group’s 2024 Year in Review
Release time:
14 Jan,2025
Days and months pass swiftly, as the season flourishes and the year dawns anew. 2024 has been a year of vigorous striving and bold advancement for Shendi Group—a year marked by breakthroughs in innovation and relentless pursuit of progress; it’s also been a year brimming with abundant achievements and radiating with outstanding brilliance. Let us turn the pages of time together, tracing the thread of significant milestones, and revisit the highlight moments of Shendi Group in 2024. Together, let’s relive those exclusive memories that belong to the people of Shendi!
The sun and moon advance, and the season flourishes as the year turns anew.
2024 is the Shendi Group.
A year of vigorous striving and courageous advancement.
It was also a year of breakthrough innovation and proactive advancement.
It was a year of abundant achievements and burgeoning brilliance.
Let’s turn the pages of time’s canvas.
Together, following the thread of the chronology.
Looking back at the highlights of Shendi Group in 2024
Let’s relive those exclusive memories that belong to the people of God together!
A leader’s visit—steering forward with determination.




On March 24, Secretary Li Haijun and his delegation from the Bole Municipal Committee of Xinjiang visited Shendi Group for an inspection.
From April 24 to 25, Kang Xiangtao, an academician of the Chinese Academy of Engineering, a professor at Henan Agricultural University, and a doctoral supervisor, visited Shendi Group along with a team of experts for a research and inspection visit.
On June 13, leaders from the Hubei Provincial Development and Reform Commission and the Department of Agriculture and Rural Affairs visited Shendi Group to inspect and study its digital agriculture development efforts.
On September 11, Zhao Shaolian, Deputy Secretary of the Jingmen Municipal Party Committee and Secretary of the Political and Legal Affairs Commission, along with a delegation, visited Shendi Group for a research visit.
On November 18, a member of the Hubei Provincial Government’s Advisory Committee visited Shendi Group to conduct research and provide guidance.
On December 23, Liu Songnian, former chairman of the trade union of Huazhong Agricultural University, researcher, and president of the University’s Association of Senior Teachers and Scientists, along with his delegation, visited Shendi Group for an inspection and guidance tour, sharing valuable insights and expertise to support Shendi Group’s high-quality development in poultry farming and the deep processing of egg products.
Innovation Leads, Industry Recognizes
This year is about deepening expertise and meticulous research.
A year of continuously strengthening our technological core capabilities.
It was a year of striving for perfection and adhering to stringent standards.
The belief in “Egg-Technology, Divine Land Intelligent Manufacturing”
It drives us to keep moving forward and constantly break through.



On January 12, Shendi Group was awarded the plaque for the Hubei Provincial Expert Workstation.
On May 15, the group standard “Egg Membrane Peptide” (TCAAPP 00020-2024), co-authored by Shen Di Group, was officially released and will take effect from June 15, 2024.
In September, the science and technology project “Key Technologies for Deep Processing of Egg Liquid and Their Industrial Applications,” in which Shendi Group served as the primary implementing unit, was awarded the Second Prize for Scientific and Technological Progress by Hubei Province.
On November 8, the construction of the Shen Di Group’s deep-processing production line project was launched.
On November 26, the construction of the Hubei Province Poultry Industry Chain Digitalization Building project commenced at the headquarters of Shendi Group.
In 2024, Shendi Group applied for 2 invention patents and was granted 2 authorized invention patents.
In 2024, Shendi Group obtained two certifications: the “Antibiotic-Free Product Certification” and the “Consumption-Ready Egg Certification.”
In 2024, Shendi Group, as the primary drafting unit, initiated two Hubei provincial local standards, formulated one group standard, and developed nine enterprise standards.
Brilliant and Diverse Achievements in Technology Transfer
This year has been a year of pioneering and innovation.
Technological Research and Development Achievements of Shen Di Group
Blooming everywhere, the new products are eye-catching.
Around the entire egg industry chain
Brand building across various product categories continues to advance and yield abundant results.
Fresh food aspect
Accurately understand consumer needs and uphold high quality and high standards.
Upgraded and developed Shendi 3.0 Balanced Nutrition Eggs
Selenium-rich, edible eggs from Shendi.
Divine Land Old Hen, Divine Land Original Braised Old Hen Soup Product
Functional healthcare方面
Further exploration of the innovative eggshell membrane findings from Shen Di.
R&D of Danshengyuan γ-Aminobutyric Acid Peptide Plant Beverage
Modern biotechnology combined with the wisdom of ancient prescriptions—food and medicine share the same origins.
Embark on a New Era of Sleep-Induced Skin Rejuvenation
Household Cleaning and Daily Chemicals
Exploring the limitless possibilities of healthy homes with patented lysozyme technology.
Dan Sheng Yuan® Refrigerator and Kitchen Appliance Cleaner
No-rinse antibacterial spray...
The product series keeps innovating and offers a dazzling array of exciting new offerings.
Pet food aspect
Adhere to scientific pet care and add extra protection to your love.
Human-grade patented ingredients such as eggshell membrane and lysozyme
Infused with PappaMeng Egg Membrane Peptide and Chondroitin
Whole-price freeze-dried poached eggs, etc.
EggSource Technology’s signature products safeguard your pet’s health.
Deeply rooted in the industry, forging ahead with determination.
This year
It’s a year of shining brilliance and gathering momentum to move forward.
Shen Di Group showcases its innovative achievements.
Multiple large-scale platforms, international expos, and specialized seminars
Fully showcase Shendi Egg Products’ technological strength and brand appeal.
We’ve achieved numerous significant collaborations, and the path of innovation is becoming ever wider.





Join platforms such as the Hubei Province High-Quality Agricultural Products Exhibition and Sales Center and the Egg World Science and Technology Museum; participate in the 6th World Health Expo, the 8th Hubei Provincial Poultry Industry Development Conference, the 2024 Hubei Provincial Intellectual Property Bureau Patent Supply-Demand Matching Event, the 18th Egg Science and Technology Conference, the 10th Wuhan Seed Industry Expo, the 2024 Brand Eggs Summit Forum, the 21st China International Agricultural Products Fair, the 32nd China Food Expo, the 2024 Hubei Agricultural Expo, and the 2024 Annual Summary Meeting of the Ministry of Science and Technology’s National Key R&D Program under the 14th Five-Year Plan…
Uphold responsibility, accompany with warmth.
This year
A year of walking toward goodness, accompanied by warmth.
Shen Di Group puts its heart and soul into everything it does.
Integrating social responsibility into the practice of corporate development.
Actively give back to society from multiple dimensions and support public welfare!





Holding the third “June 1 International Children’s Day” parent-child event organized by Shendi Group; exclusively sponsoring the 2024 Community Culture Festival and Science Writing Competition in Jingshan City; supporting the Hubei Provincial Military Region’s initiative to bring agricultural products into communities—the Fengji Collection Market event; and launching the Shendi Group’s 2024 Warm Winter Public Welfare Campaign...
Forge ahead with perseverance and carry forward our accolades.
This year
Shen Di Group steadily advances and achieves long-term success amid waves and challenges.
Reaped one shining medal after another.
These honors recognize our commitment to rising to challenges and tackling tough problems with determination.
It’s also a wish and encouragement for those who strive forward!





1. Honorary Chairman Unit of the Hubei Province Poultry Association
2. Bo Dian Will Be the Dark Horse Supplier of 2024
3. Second Prize for Scientific and Technological Progress of Hubei Province
4. The Hubei Regional Competition of the 12th China Innovation and Entrepreneurship Competition
(Growth Group) Third Prize, prize money: 30,000 yuan
5. Winner of the Hubei Regional Competition in the 2024 China Innovation Methods Competition
6. Yang Yanren, Chairman of Shen Di Group
Honorary Chairman of the Hubei Province Poultry Industry Association
7. Yang Fengfan, General Manager of Shen Di Group, received...
Honorary Title of “Model Worker of Jingmen City”
Media Spotlight: Gaining Widespread Recognition through Strength
This year, under the Shendi Group...
Each section has achieved remarkable results, attracting widespread media attention and prompting numerous news outlets to rush to report on them.
Advanced egg-source technology level
Widely acclaimed for its innovative practices across the entire industrial chain.


On March 23, the Hong Kong Wenhui Po published an article titled “Making the Most of Eggs—Turning Waste into Treasure,” highlighting the technological achievements of Shendi Group in egg-source utilization. The article noted: “By adopting a closed-loop, high-value utilization approach across the entire industry chain, Shendi Company ensures that not even a single scrap of egg is wasted, thus paving the way for high-quality development of the egg-source technology in the health industry.”
On July 29 and 30, Chuan Guan News and Sichuan Rural Daily respectively published articles titled “Making the Most of Eggs: How Jingmen Black Chickens Are Being Fully Exploited” and related field-reporter notes. These pieces reviewed the development history of the Jingmen Black Feather Green-Shell Egg Chicken and shared the progress of the industry’s full-chain development led by Shendi Group.
On August 16, the Hubei Daily published a special report featuring an exclusive interview with Shendi Group, introducing its Eggshell Fruit and Vegetable Cleaner product. The article highlighted how Shendi Group has transformed and upgraded itself from a traditional egg enterprise, leveraging egg-source technology to spur new productivity in the egg products industry.
People-oriented, innovation-driven
Enterprise development cannot do without the support of talented people.
This year
Shen Di continues to uphold the people-oriented philosophy as always.
Uphold the equal importance of both talent recruitment and talent development.
Broadly attract talented individuals, strive for self-reliance and strength, and pursue high-quality development.



In 2024, Shendi Group organized and participated in a total of 15 large-scale recruitment events at universities including Huazhong University of Science and Technology, Huazhong Agricultural University, Wuhan University of Technology, Hubei University of Technology, and Wuhan Polytechnic University. Additionally, the group initiated more than 10 training sessions focused on specialized skills, quality and safety, and brand product development, actively identifying, cultivating, and nurturing a large pool of high-caliber talents. This not only injects powerful momentum into the company’s growth but also provides comprehensive empowerment for employees’ personal development.
Great achievements are built upon a multitude of talented individuals; outstanding individuals working together can accomplish remarkable feats. At Shendi Group, attracting and nurturing a large number of high-caliber talents who possess both virtue and competence is our long-term vision for achieving high-quality development. Over 20 years of continuous innovation and growth, fueled by the hard work and relentless efforts of the dedicated Shendi team, the Group has laid a solid foundation, steadily expanded its scale, and taken the lead in driving innovation! We warmly welcome outstanding talents from all over to join Shendi, pursue your dreams here, write a new chapter together, and continue creating new glories!
The road is long and fraught with obstacles, but if we keep moving forward, we’ll eventually arrive.
A hundred boats race against the current—those who row vigorously will come first.
A New Year! 2025
Let us move forward into the new, pursuing excellence and lasting success.
Unite our hearts and pool our strength—move forward relentlessly!
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